Create a community where you can give new life to your pre-loved clothes while discovering unique pieces.
Join the movement of sustainable fashion and make a positive impact on the environment.
The Problem
In the course of my studies in fashion design, I became acutely aware of the environmental impact of fast fashion, as a major contributor to pollution.
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While the desire to embrace unique second-hand pieces is widespread, a significant problem arises from the lack of a user-friendly and efficient platform catering to local needs.
The absence of a convenient local marketplace for selling and buying second-hand clothes hinders the seamless transition toward making recycling a fashionable and accessible choice for everyone.
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This gap in the market served as the impetus for my UX/UI project, where I sought to bridge the divide between environmentally conscious consumers and a more sustainable, stylish wardrobe.
3 Out Of 5
Fast Fashion Garments End Up In Landfills
93% of fashion brands aren’t paying their workers fairly
fast fashion industry is responsible for
20% of industrial water pollution
*The State of Fashion 2023: Holding Onto Growth as Global Clouds Gather, 2022
Platforms that helps minimize clothing waste
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Diverse community of sellers
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Well-filtered and organized
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Recommendation by style
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Sellers can use only PayPal
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Build your community of fashion lovers
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Native shipping features
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Only available in USA & UK
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Exclusive brands
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Discounts and cashback for shoppers and sellers
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Can’t contact sellers
According to user research
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Tend to get rid of the clothes they don't wear
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Interested in a suitable app for second-hand clothes exchange
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Unaware of second-hand clothing platforms
Who needs SWAP GLAM?
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“I have a lot of clothes I don't wear, but selling them is too time-consuming. I wish there was a place that could handle the entire process.”
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Sell the unwanted items for extra space and cash
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Find one platform where she can both sell and talk to buyers
Goals
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No convenient way to get rid of unused clothes
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It isn't easy to coordinate with the buyers and she doesn't want to give her phone right away
Frustrations
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“I enjoy shopping for unique second-hand clothes, but finding the perfect piece is time-consuming. I wish I could find everything I need in one place.”
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Finding unique second-hand clothes
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One place to have a conversation with the seller and purchase the item at the same time
Goals
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Wasting time looking for second-hand clothes
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Unable to contact the seller and get the desired garment in time
Frustrations
The Solution
A platform designed for creating personalized profiles, exploring curated styles, and establishing individual stores for selling unused clothing.
Seamlessly connecting buyers and sellers through the app, users can effortlessly communicate, bookmark preferred items or sellers, and set up their personal stores.
Welcome to a platform that combines style with sustainability, promoting a fashionable and eco-conscious community.
Wireframes
Onboarding
Buy
Sell
Profile
Liked Items
Search
Design Solution
Sign in / Sign up
Create your account and start enjoying the world of second-hand fashion
Customize your Profile
Choose your favorite styles and brands and insert your size to customize the app to your preferences.
Find your new desire
Experience a tailored home page with personalized offers and the latest uploads.
Each item leads to the seller's store, letting you track hot offers. Explore seller reviews, contact them, and embrace unique second-hand finds effortlessly.
Build your own store
Create and showcase your personal store within the app, advertising clothes that are ready for a new home.
Connect with potential buyers, peruse the reviews you've garnered, and find the perfect match for items you no longer wish to keep.
